It’s not just about selling homes anymore – it’s about improving our world.
One home, One community, One city at a time!
HomeSmart agents are leaders in the real estate industry and together, with Pearl Certification, we’re raising the bar on selling high-performing homes. Every day homeowners are faced with decisions on home improvement, and a key factor in their purchasing decision is: will this add value to my home? Based on other studies across the country, we believe YES!
Join us in participating in a local appraisal study to determine how certified energy efficient and renewable energy features affect home values. The certification is free and only available to HomeSmart Agents!If your home is eligible for certification and resides in one of these zip codes, it’s free: 85022, 85023, 85024, 85027, 85028, 85032, 85050, 85054, 85083, 85085. Homes that reside outside of these zip codes are still eligible to be part of the study and will have a reduced cost of $269 per certification.
Build your Legacy – Differentiate your Skillset
- Be named in an appraisal study that will lead the way for the City of Phoenix to achieve its 2050 carbon neutral goal.
- Participate, reference, and share your involvement through local press, social media, and citywide publicity as news stories and press releases circulate,
- Continue to sell faster, and for more, as a Pearl Advantage Agent.
If you have a listing in a qualified Phoenix area, you can Pearl Certify that listing for free. Start defining your real estate legacy for generations to come by downloading Pearl’s “Certify My Home” app and following the steps. Get your listings Pearl Certified for free!
Here are 3 facts about your local Phoenix market and how it relates to one of the largest trends in the real estate industry, the growth in the number of high-performing homes.
Two Ways to Register:
Either download Pearl’s “Certify My Home” App to your phone or mobile device (it’s free and with it, you can prequalify a listing for certification).
Or, register here for the Pearl Partner program.
Whichever way you register, expect a Pearl representative to contact you within two business days.
Pearl is a marketing strategy to differentiate you AND your listings.
- Pearl helps you market homes to identify and showcase the high performing features buyers will pay more for
- When marketed properly, Pearl Certified homes sell on average for 5% more
- NAR supports Pearl through its REach Technology Accelerator
- Participate in an appraisal study and build a reputation of community leadership
- Pearl’s partners include Energy Star, the Appraisal Institute, and U.S. Dept of Energy
With Pearl HomeSmart agents will outshine the competition in both personal and property marketing.
HomeSmart Agent Advantage
Get true market differentiation through an exclusive opportunity to leverage Pearl to win more listings
Get started now as a Pearl Partner agent – it’s easy!
And for HomeSmart agents, it’s free!
|Which Pearl program is right for you?||Pearl Partner||Pearl Premier|
Want the added benefits associated with being a Pearl Premier agent?
Market differentiate your level of professionalism and knowledge by signing up for our online webinar.
“Home Performance” Has Come of Age
Studies from across the U.S. show certified high-performing, energy efficient homes sell for more and sell faster. MLS providers have added new data fields to display these energy efficient features and independent home certifications.
Pearl’s 3rd party certification highlights the home’s high-performing features to enhance buyer confidence and help ensure a favorable appraisal.
An independent appraiser study showed Pearl Certified homes sold for 5% more when marketed properly.
“Pearl Certification can be especially helpful making sure that more efficient heating and cooling systems, more robust insulation, and other improvements such as rooftop solar systems will, over time, yield higher sale prices.” – Sandra Adomatis, nationally recognized appraiser trainer and speaker, and author of Residential Green Valuation Tools for the Appraisal Institute