Pearl Featured Contractor
Opening the Door for More with Pearl
“More often than not, the driving force that makes someone pull the trigger on a job is comfort, health, and safety. But you never get to that table if you don’t economically justify it first. Pearl has filled this void really well. Pearl Certification helps shift it into an investment – to being an asset versus a cost..”
Allied Energy is a home performance company with a unique mission to build healthier communities by improving the health, safety, and efficiency of a concentration of homes. This promotes affordable home ownership, healthier and more durable homes, and helps protect the environment.
“We’re a home performance company at heart: we offer whole home solutions. Most people take advantage of this through Home Performance with ENERGY STAR certification. But we’re in the process of rapid expansion beyond this to think about what else and what other programs can do,” John said.
One such program is Pearl. Allied joined the Pearl Contractor Advantage Network in 2017 and has been certifying all the homes that they improve since January 2018.
“Pearl filled the void we were seeing in the market. Finally, something that bridges the gap between real estate and the home performance industry. We know this is good for the house and make it more desirable, but we had no way to communicate that until Pearl. Now we’re not just closing with Pearl, we’re opening the door with Pearl.”
Home Energy Expert, Allied Energy
“The economics have got to make sense from an energy efficiency perspective. People say, OK, this will save money. Then we look at leveraging what programs speak not only to health and safety but also comfort and building durability and, ultimately, the preservation of the value and asset that is their home.”
The component of value is what brings Pearl into the conversation. “We now have something legitimate to put on the table that says, we can help you do that. Pearl is part of that education process,” John said.
Pearl helps Allied’s homeowners recapture the value of their investment in improvements. And Allied will be using Pearl’s new Home Investment Plan as a way to educate customers about the value of a range of whole-house solutions.