Documenting the health, comfort, and energy performance of our nation’s 100+ million homes.
Pearl’s certification system enables home buyers to see and understand the value of a home’s high-performing assets when the home is sold. Research from across the U.S. shows that third-party home performance certifications like Pearl’s add an average of 4% to the sale price of high-performing homes, compared to similar homes lacking these assets. An appraiser authored study on Pearl Certified homes showed a 5% premium when the homes were marketed correctly.
Pearl is the only private certification firm to sponsor the U.S. Department of Energy’s prestigious Home Performance with ENERGY STAR program. Pearl is a National Association of Realtors (NAR) REach Accelerator company.
Pearl’s founders have spent their professional lives building, improving, and managing high-quality energy efficient homes. We are passionate about providing the best service to make homes more comfortable, efficient, and valuable.
Cynthia is the 2017 recipient of the Linda Wigington Leadership Award from the National Home Performance Coalition and currently serves… Read More
Co-Founder and CEO
Cynthia is the 2017 recipient of the Linda Wigington Leadership Award from the National Home Performance Coalition and currently serves on the National Association of REALTORS Sustainability Advisory Committee. Before co-founding Pearl, Cynthia founded and served as Executive Director of the Local Alliance Energy Program (LEAP-VA), an award-winning non-profit based in Charlottesville, Virginia that helped thousands of homeowners make energy efficiency and renewable energy improvements to their homes. A LEED AP with a background in green construction, Cynthia co-founded a general construction firm and a design-build showroom prior to running LEAP. A strong advocate of energy efficiency policy, Cynthia started and served as Chair for the Virginia Energy Efficiency Council, an industry trade organization that promotes energy efficiency throughout the state. She was appointed by Governor McAuliffe in 2013 to the Virginia Energy Council and to the Governor’s Executive Committee on Energy Efficiency in 2014. Cynthia earned her B.A. and M.A. degrees from Virginia Tech.
“Every home has a story — just like the family that lives in it. How it was built, what’s been added to or removed from it over time, how weather and maintenance have affected it, etc. My education on how a house can impact your life began quite personally, with a family member who developed asthma like symptoms after moving in to our “new” home that had moisture issues and sketchy ventilation. Whether it’s a health, comfort, or a high bill issue — we don’t have to just “put up with” our homes. With Pearl, we get a chance to help owners of existing homes upgrade what they’ve got into the comfortable, high performing, and affordable to operate home they deserve.”
Before co-founding Pearl, Robin served for five years as the Managing Director of the National Home Performance Council… Read More
Co-Founder, President, and COO
Before co-founding Pearl, Robin served for five years as the Managing Director of the National Home Performance Council, a national non-profit organization created to promote energy efficiency upgrades in U.S. homes. He co-authored a guide for the U.S. Department of Energy on effective policies that energy efficiency programs can use to promote residential energy efficiency. He also coordinated the National Efficiency Screening Project, a national initiative to improve the accuracy of the way utility commissions evaluate utility energy efficiency programs, and served as the chair of a committee that created national energy efficiency data standards. Robin previously served as the executive director of Hope Community, Inc., a non-profit based in East Harlem, New York that built and managed 1,200 units of affordable housing, including the first affordable LEED Silver multi-family buildings in New York City. In a previous life, he received a Ph.D. in Anthropology New School for Social Research, taught anthropology, and supported a team of Argentine forensic anthropologists.
“My passion is changing buildings in ways that transform lives. I spent fifteen years renovating New York City properties that had been abandoned by their owners, and turning them into high-quality, resident-owned housing. These buildings were occupied when we started working with them, and I saw first-hand how the transition from a badly maintained building to a properly upgraded one can change a family’s life. Pearl gives everyone the tools they need to understand and make these changes to their homes. And Pearl creates a way for each homeowner to recapture some of the value of their investments in a high-performing home when they sell or refinance.”
Together with Konstantin Braun, Rob has spent the past decade as a clean energy entrepreneur. Read More
Rob is a co-founder of Pearl Certification. Together with Konstantin Braun, Rob has spent the past decade as a clean energy entrepreneur. In 2008, they co-founded Smart Energy Capital, a distributed solar development and finance company. Smart Energy completed over $250 million of solar projects for a wide range of commercial, municipal, and non-profit customers throughout the U.S. In 2013, they sold the company to NextEra Energy, the largest clean energy developer/investor in the U.S. After leaving NextEra in 2015, in addition to co-founding Pearl, Rob and Konstantin co-founded Brightcore Energy, a commercial LED lighting solutions company. Over the past 2 years, Brightcore has completed LED lighting projects for a wide range of customers including SL Green, Brookfield Properties, Madison Square Garden, Citi Field and Princeton University.
Before becoming a clean energy entrepreneur, Rob spent 15 years on Wall Street, most recently as Managing Director and Head of Structured Finance Banking at Lehman Brothers. Rob began his career as a corporate lawyer at Cravath, Swaine & Moore. Rob received a B.A. in Economics from the University of Michigan and a J.D. from Harvard Law School.
Together with Rob Krugel, Konstantin has spent the past decade as a clean energy entrepreneur. Read More
Konstantin is a co-founder of Pearl Certification. Together with Rob Krugel, Konstantin has spent the past decade as a clean energy entrepreneur. In 2008, they co-founded Smart Energy Capital, a distributed solar development and finance company. Smart Energy completed over $250 million of solar projects for a wide range of commercial, municipal, and non-profit customers throughout the U.S. In 2013, they sold the company to NextEra Energy, the largest clean energy developer/investor in the U.S. After leaving NextEra in 2015, in addition to co-founding Pearl, Konstantin and Rob co-founded Brightcore Energy, a commercial LED lighting solutions company. Over the past 2 years, Brightcore has completed LED lighting projects for a wide range of customers including SL Green, Brookfield Properties, Madison Square Garden, Citi Field and Princeton University.
Pearl Certification has assembled a top-notch crew of people passionate about the execution of the Pearl vision with deep expertise in their respective areas of specialization.
Before joining Pearl, AC worked with high-precision LIDAR systems that tested vehicle autonomy, assisted incident responders… Read More
Chief Technology Officer
Before joining Pearl, AC worked with high-precision LIDAR systems that tested vehicle autonomy, assisted incident responders on the front lines of cyber-defense, and helped create cutting-edge gaming technologies. He has built, mentored and led technology teams in both systems operations and software development – including remote teams spread across 13 time zones. He has founded firms and played a leading role in several start-ups, but also thrived in large organizations. He has a talent for identifying the essential across multiple problem domains.
“Whether it’s safety testing vehicle autonomy or helping incident responders on the front lines of cyber-defense, it’s important to me that the technology I create serve humanity. Pearl Certification grants me the opportunity to promote home improvements that not only increase the comfort of those who make them, but to reap financial rewards as well. It’s truly win-win!”
Amy has over 12 years working in residential energy. Her expertise spans multiple aspects of the residential energy… Read More
Vice President Contractor Success
Amy has over 12 years working in residential energy. Her expertise spans multiple aspects of the residential energy efficiency industry, with a strong emphasis on how to enhance the contractor experience. She has designed and supported energy efficiency programs across the country, and provided training to 100’s of contractors. Ms. Beley has consulted with programs designing contractor account services in many locales. Her passion is to be a better advocate for good contractors trying to do better and make money at it. Ms. Beley has presented at multiple conferences and events across the country and consulted with programs designing contractor account services. She has a BA in Environmental Studies and Economics from University of California at Santa Cruz and an MS in Environmental Sciences and Policy from Johns Hopkins University. She has served as the Chair of Efficiency First and as the executive committee of Home Performance Coalition.
“I stumbled into this industry, while looking for a place to draw out my passion to make the world better. I fell in love with the opportunity and complexity of the residential energy efficiency industry, and have been drawn to make it easier for contractors to make more money making homes more comfortable and energy efficient. And most importantly, the generosity and intellect of this industry keeps me coming back for more.”
Joe is an accomplished executive and coach with 15+ years of experience in sales, operations, and management … Read More
Vice President of Real Estate Customer Acquisition and Engagement
Joe is an accomplished executive and coach with over fifteen years of experience in sales, operations, and management specializing in growing business’s market share and profitability. As National Vice President of Sales Strategy for Pearl, he heads up the company’s real estate vertical sales strategy, recruits and trains Pearl’s sales team, manages budget, and sets performance goals. For 10+ years, Joe’s career focus has been on growing businesses’ market share and profitability through operational excellence, branding, and mergers and acquisitions. His prior position was Vice President of brand growth for three major brands: Century 21, ERA, and Better Homes and Gardens Real Estate. He’s also worked as a business consultant for one of the largest metros in the Century 21 system, Metro New York and Long Island.
“For the last thirteen years, I’ve worked in sales related to brokers, branding, and franchising. I have a deep understanding of the challenges and opportunities that brokers and agents face. With that, I think I can make a difference in people’s lives and businesses by helping agents get the proper value for their sellers and by helping buyers find the right homes. I’m excited to bring to brokers a new way to get optimal value for listings based on the homes’ energy efficient and high-performing features.”
Bethany brings her experience working with HVAC, insulation, and other residential contracting businesses across… Read More
Vice President of Contractor Sales
As Vice President of Contractor Sales, Bethany brings her experience working with HVAC, insulation, and other residential contracting businesses across the country to grow the Pearl Contractor Network and manage national expansion into new markets. Bethany was most recently Director of Client Solutions at contractor digital marketing firm Energy Circle in Portland, Maine, where she developed a strong client base of residential contractors and grew the company from a small start-up to a nationally recognized player in the industry. Over the past five years, she has worked with over 400 U.S. contractors in various business development capacities and has gained a deep understanding of contractor perspective in the residential efficiency industry and tactics for sustainable growth. Prior to her work in the contractor sector, Bethany worked for several small businesses in sales and marketing. She holds a B.A. in Communications from Harding University.
“Pearl’s certification products give high-quality contractors a new way to stand out from the competition, while simultaneously providing a game-changing, market-based driver to raise our efficiency standards in the residential market.” Profaizer said. “I’m thrilled to join Pearl and excited to grow a partner network of quality contractors across the U.S.”
Casey is Pearl’s Director of Quality Systems, and manages the operations of the Home Performance with ENERGY STAR… Read More
Vice President of Quality Systems
Casey is Pearl’s Director of Quality Systems, and manages the operations of the Home Performance with ENERGY STAR contractor network. Casey has worked as a consultant for ICF International, where he has supported the national Home Performance with ENERGY STAR (HPwES) program and played a key role in the development of EPA’s ENERGY STAR Verified HVAC Installation (ESVI) program. Casey has also supported EPA’s Indoor airPLUS and WaterSense programs, as well as the Dept. of Energy’s Weatherization Plus Health program. Prior to joining ICF, Casey owned and ran a building and renovation company that specialized in sustainable practices, and was the first Home Performance with ENERGY STAR contractor in the state of Maryland. Casey has an MBA from the University of Maryland University College and a B.S. in Economics from the University of Pennsylvania.
“I am still amazed at how lucky I am to be a small part of such an important industry. Improving how homes work impacts all of us – on a global scale all the way down to the family level. Twenty percent of all energy in the U.S. is used in our homes, and much of that is wasted energy. More often than we might think, homes make people sick, adding significantly to our nation’s health care costs. But those bigger picture issues pale in comparison when I see the impacts on families. My very first customer was so excited when she felt the difference in her home after I had improved it. And I still get the chills when I hear stories about sick homes being made healthier, allowing a child with asthma to no longer need to use an inhaler every day. Every home is different, and every resident is different. But we don’t have to “settle” on poor and average performing homes. We can do better.”
Rachel brings her experience blending strategic implementation with tactical execution… Read More
Rachel brings her experience blending strategic implementation with tactical execution to deliver innovative technology products. Prior to joining Pearl Certification, Rachel worked in software delivery and product management for housing finance where her team of analysts and developers worked to deliver new solutions to support the secondary mortgage market. Rachel has an MBA from the University of Maryland and a B.S. from University of North Carolina at Chapel Hill.
“I am passionate about finding technology solutions for challenging business problems. Pearl is bringing new, innovative solutions for promoting energy efficiency in homes and providing additional value to homeowners. It is exciting to work every day to deliver solutions that improve the lives of homeowners.”
Lindsay strategizes, publicizes and transforms PR and media messaging for the Pearl team and plays an integral… Read More
Lindsay strategizes, publicizes and transforms PR and media messaging for the Pearl team and plays an integral role in developing and implementing the marketing and communications strategies for each vertical. Previously, Lindsay was the Director of Marketing and Communications for the Home Performance Coalition (HPC), an energy efficiency nonprofit focused on advocacy and education in the weatherization and home performance industry. Prior to her work at HPC, Lindsay was an independent consultant and built a wide variety of clientele ranging everywhere, and in between, builders, banks and bars. Lindsay graduated summa cum laude from Georgetown University, with a Master’s degree in Public Relations and Corporate Communications. In addition to her love of travel, good food, and great friends, Lindsay is passionate about helping other mothers find “their village.” She is a co-founder and admin of the largest moms group in Pittsburgh and the surrounding area.
“Growing up the daughter of an ENERGY STAR builder-father and a realtor-mother, I’ve seen first hand the missional design, build, and sale of an energy efficient home. I’ve witnessed contracts gained and lost because of that commitment. I believe Pearl is changing the way America buys and sells homes by way of making those high performing features visible and valued. I’m excited to be part of a team committed to bending the ear of American homeowners and transforming the market toward healthy and sustainable living.”
John joined Pearl in July of 2018 bringing with him numerous certifications in building… Read More
Contractor Success Manager
John joined Pearl in July of 2018 bringing with him numerous certifications in building science and over 25 years of hands-on construction experience. His work in the residential, commercial, and heavy industrial fields gives him a broad understanding of what it takes to be successful as a contractor. John is also a certified master trainer, healthy home evaluator, and sits on the board of Healthy Home Environment Association. He shares his knowledge base with the elite Pearl Advantage Contractor Network to ensure their success.
“I’ve always had a great passion for helping to develop the full potential of people and businesses. Being a part of the Pearl Certification team gives me the opportunity to help our customers, the contractors, achieve their goals and potential through delivering the highest quality home performance services of comfort, health, and efficiency to their customers.”
Pearl’s Industry Advisory Board
Pearl is proud to have an Industry Advisory Board that includes a range of experts in residential energy efficiency, construction, and real estate. The following professionals serve in an unpaid capacity, because they believe in the mission and vision of the company.
Owner, Energy Vanguard
Co-Founder and COO Conservation Services Group
CEO Council of Multiple Listing Services
Governance Board Chair, Building Performance Institute
Senior Policy Advisor, Building Performance Association
Director of Leadership & Sustainability, National Association of REALTORS®