Gain the Advantage,
Grow your Business
Interested in an effective program that gives your agents an edge with their personal and property marketing?
Pearl’s BrokerAdvantage program brings an authentic, fresh approach to help agents win more clients by enhancing their value to their clients. Here’s how: we know our built environment is changing fast, and our clients’ interests and needs are changing with it.
- Buyers rank healthy, efficient housing as one of their Top 5 most desired features
- Homes certified with these features are selling for 4% more on average
- More than half of existing homes have energy efficient or high-performing features that should be included in the MLS, but aren’t
At the intersection of buyer interest and untapped inventory, stands a unique opportunity for business growth. Pearl will help you seize it.
What is the Pearl BrokerAdvantage Program?
Enrolled agents will have access to training + new tools to give them an edge when:
Engaging buyers and sellers
Selling upgraded homes or renovated homes
Working with Millenials, retirees, and investors
Differentiating themselves in their marketplace
The New Normal is Here – and it Requires a New Approach
Features that make a home healthy, comfortable and energy efficient are moving from market niche to market norm*.
Pearl is the only national certification for new and existing homes that helps agents:
- Identify a listing’s special features
- Verifies them for the MLS, and
- Certifies them for the appraisal.
Leverage our knowledge for your advantage.
*Read NAR’s landmark 2017 Sustainability Report for details on how the new normal is here. [Download the Report]
Pearl is proud to work in partnership with:
© 2017 Pearl National Home Certification