Pearl Certification maximizes a home's marketability in order to get top dollar at the time of sale. We document all the high-performing features in a listing and become the marketing solution for agents to leverage these assets. It's been shown that homes marketed correctly with Pearl sell faster and for more.
One of the best ways I've found to tell a home's unique story is to display the Pearl marketing packet at showings, making sure that Pearl's Certification is in full view.
Pearl Certification is the marketing solution for uncovering the hidden value of a high-performing home. Learn just how easy it is to showcase a high-performing, Pearl-certified home.
For every Pearl certified home you list, you’ll get a Certification Report, Green Fields Report, Home Highlights Flyer, Social Media Posts, Home Tour Cards, plus letters for lenders, appraisers and buyers. It’s a comprehensive package designed to equip you for success.
Review and begin using the Pearl Certification Report and completed Appraisal Addendum to ensure your listing's assets are properly valued.
Differentiate the home to make its online presence stand out. Nothing will do that better than having the certificate as your second or third photo in the listing.
Showcase the home in a whole new way with Pearl’s home highlights flyer. Pearl’s flyer showcases the efficiency of a home to make it more memorable long after the buyers visit.
Get social with your listing. Pearl gives you a social media post for every high-performing asset in the home. This is a simple and easy way to showcase the hidden assets of the home.
Pearl provides a home tour card for every high-performing asset in the house. Simply hang these cards near each coordinating asset.
At Pearl, we see the power of differentiation every single day. Please read for yourself what a few Partner Agents have said about their success leveraging Pearl Certification.
In a red hot market, my listing had zero offers in nearly five months. I heard about Pearl and tried it out. Just nine days after I marketed it with Pearl, I had a near full price accepted offer! Marketing the home with Pearl saved my deal and my commission.
Pearl has helped me gain a market advantage in my hometown. I sold 25% of the inventory using Pearl, while the other listing didn’t have any energy certification. My listings significantly outpaced the market. Bottom line, Pearl gave me the differentiation that every listing needs.
You're passionate about selling homes, and want to sell them faster and for more money. We help you get there. Pearl gives you the tools to market high-performing homes and inspire repeat engagement.
Our agents have found that Pearl Certification doesn't just benefit the seller by way of a quicker sale for more money. Pearl helps tip the scale on which home a buyer chooses because energy efficiency is a huge factor for buyers. Pearl Certification helps our agents illustrate the comfort, health, and cost savings benefits that will help stretch their monthly dollar. Pearl gives confidence and peace of mind for the buyer.
Pearl Certification is transforming the housing market. We’re making a visible difference nationwide for homeowners and the businesses that serve them.
