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Introduction to marketing a Pearl Certified home

Take a guided tour through the Pearl Certification marketing materials you get as an elite Pearl Network member.

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One of the best ways I've found to tell a home's unique story is to display the Pearl marketing packet at showings, making sure that Pearl's Certification is in full view.

Linda Cambi Real Estate Professional — CENTURY 21 American Homes
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Understanding the Residential Green and Energy Efficient Addendum

Pearl provides the Appraisal Institute’s Residential Green and Energy Efficient Addendum on every Pearl Certified home to help homes be appraised correctly the first time. Learn why this is so important from Pearl CEO Cynthia Adams and Sandra Adomatis, SRA, LEED Green Associate, NAR Green. Adomatis is a nationally known appraiser, speaker, trainer and author of “Residential Green Valuation Tools.”

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Here to support you, from now on

For every Pearl Certified home you list, you’ll get home tour collateral and social media posts, plus letters for lenders, appraisers and buyers. It’s a comprehensive package designed to equip you for success. Take a look at just some of the tools you’ll have at your fingertips.

Appraisal Addendum Graphic

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    Pearl Certification Report

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      Sample Home Tour Cards

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